If you can’t decide between Brevo and Constant Contact, you are in the right place. Brevo and Constant Contact are two email marketing autoresponders available, but their intended audiences are quite different. Compare them side by side:
Key Takeaways
- Brevo is a marketing automation platform that offers email marketing, SMS marketing, and transactional email features. It provides easy-to-use email editors, automation workflows, and detailed analytics. Brevo’s focus on marketing automation makes it suitable for businesses looking to streamline their email and SMS marketing efforts. However, its transactional email features may not be as robust as those offered by dedicated transactional email services like Constant Contact.
- Constant Contact is a popular email marketing platform that offers a wide range of features for creating, sending, and tracking email campaigns. Its user-friendly interface makes it easy for beginners to get started with email marketing. It provides customizable email templates and allows users to segment their email lists for targeted campaigns. Constant Contact also offers additional marketing tools like event management and social media posting. While both platforms cater to email marketing needs, Brevo’s focus on marketing automation and SMS marketing sets it apart from Constant Contact, which offers a more comprehensive suite of marketing tools, including event management and social media posting. Depending on specific business requirements, one may choose between Brevo’s focus on automation and SMS marketing or Constant Contact’s broader range of marketing functionalities.
Main Differences Between Brevo and Constant Contact
Brevo provides email marketing and marketing automation features with a focus on simplicity. Constant Contact specializes in comprehensive email marketing tools, offering an array of templates and tools to manage email campaigns. The choice between Brevo and Constant Contact depends on the need for a user-friendly email marketing platform or a feature-rich email marketing solution.
Pricing of Brevo and Constant Contact
Here is a comparison of the pricing plans for Brevo and Constant Contact:
Brevo
- Free plan: Up to 300 emails per day (9,000 emails per month)
- Lite plan: $25/month for up to 20,000 emails per month
- Premium plan: $65/month for up to 20,000 emails per month
- Enterprise plan: Custom pricing for higher volumes and additional features
- Brevo’s pricing is based on the number of email messages sent, rather than the number of contacts
Constant Contact
- Email plan: Starting at $20/month for up to 500 contacts
- Email Plus plan: Starting at $45/month for up to 500 contacts
- Additional features such as event marketing and surveys are available for an additional cost
- Constant Contact’s pricing is based on the number of contacts
It’s worth noting that Brevo is more affordable than Constant Contact, especially for businesses with a high volume of email sends. Additionally, Brevo offers more advanced features such as SMS marketing and landing pages, while Constant Contact is more focused on email marketing.
My experience with Brevo and Constant Contact
Brevo
In my understanding, Brevo is an all-in-one marketing platform that offers a variety of features, including email marketing, SMS marketing, and marketing automation. It’s designed to be user-friendly and accessible for businesses of different sizes.
However, while Brevo provides multiple marketing channels, it might not have the same level of in-depth features or customer support as some more established platforms like Constant Contact.
Constant Contact
Constant Contact is a user-friendly email marketing platform that’s well-suited for businesses looking to create and manage email campaigns with ease. It offers features such as email templates, list management, and basic automation.
While Constant Contact might be more focused on email marketing, it could provide a more comprehensive experience in that specific area compared to Brevo. If you’re looking for a platform that primarily excels in email marketing, Constant Contact could be a strong choice.
Consider your marketing needs – Brevo for a broader range of marketing functionalities or Constant Contact for a simplified, email-focused approach with potentially more specialized features.
Our Winner: ConstantContact
After analyzing both Brevo and Constant Contact, we concluded that the best choice overall is ConstantContact.
This obviously doesn’t mean that the other choice is particularly bad. For some particular cases could even be the other way around, depending on your specific needs.
